Archive for the ‘Book Marketing’ Category

The Law Of Averages

Posted on October 25th, 2010 by Mitch

The Law of Averages Early on in my sales career, I had the fortunate opportunity of being given a cassette tape of Jim Rohn, one of the greatest philosophers of our time. I still have the tape today and listen to Jim’s philosophies often. One of the things that he talks about on the tape [...]

Author 101 University – LAS VEGAS

Posted on October 12th, 2010 by Admin

It’s back! March’s Author 101 University was amazing – and if you couldnt make it last spring – come join us at the end of October!

MARKETING IS ABOUT SELLING STUFF!

Posted on September 21st, 2010 by Admin

 Marketing is about Selling more STUFF!  Happy Sunday!  I hope everyone is having a stellar weekend. This week I thought I would come back to a point that I have talked about several times but want to provide a different approach of how to think about it because I really think it’s important. A lot [...]

Over-Communicate!

Posted on August 23rd, 2010 by Mitch

Manage your Corporate Partnerships with Over-Communication So you have landed yourself a corporate partner, now what? Hopefully you have signed a multi year agreement with them. Its quite common in a new relationship, that this will not be the case and you will have a year to prove your worth to them. In this case [...]

It’s About Balance!

Posted on July 19th, 2010 by Mitch

Learn to balance work and play….learn to take time for yourself! What do they say? All work and no play…. An apple a day keeps the doctor away… All Play and no work? What ever it is, this weeks tip really has to do with making sure you take the time to balance work and [...]

Roller Coaster Ride of Sponsorship

Posted on July 12th, 2010 by Mitch

Want corporate partners? Buckle up for the Ultimate roller coaster ride! In all my years of selling sponsorship, I have experienced some of the most incredible emotional highs and some unbelievable lows. If I could define sponsorship sales to someone that is new to this arena, is that it can really play with your feelings [...]

Want a Corporate Sponsor? Think Social Responsibility

Posted on July 5th, 2010 by Mitch

Want a Corporate Sponsor? Think Social Responsibility  Happy Fourth of July to all of our American Friends! I hope everyone is enjoying their holiday weekend.   It is a great thing to see that a lot more of us in society today taking responsibility and being active when it comes to the environment and other [...]

Focus on what you’re Giving

Posted on June 28th, 2010 by Mitch

Focus on what you’re giving, not what you’re getting

I get asked to talk to sales teams and a lot of people that are in sales who ask me what are some of the key points that make up a successful relationship with a client.

What’s in a Number?

Posted on June 21st, 2010 by Admin

Doing PR? Always ask for the numbers, Its Important!

Happy Fathers Day! I hope all you Dad’s out there are enjoying you day.

The World Cup Reminder

Posted on June 14th, 2010 by Admin

This past Friday began the start of the event of all events in the world…The World Cup. For a lot of you, soccer may not be your thing. But for the entire globe, it is without a doubt