Archive for the ‘Author Resources’ Category

Over-Communicate!

Posted on August 23rd, 2010 by Mitch

  Manage your Corporate Partnerships with Over-Communication So you have landed yourself a corporate partner, now what? Hopefully you have signed a multi year agreement with them. Its quite common in a new relationship, that this will not be the case and you will have a year to prove your worth to them. In this [...]

It’s About Balance!

Posted on July 19th, 2010 by Mitch

Learn to balance work and play….learn to take time for yourself! What do they say? All work and no play…. An apple a day keeps the doctor away… All Play and no work? What ever it is, this weeks tip really has to do with making sure you take the time to balance work and [...]

Roller Coaster Ride of Sponsorship

Posted on July 12th, 2010 by Mitch

 Want corporate partners? Buckle up for the Ultimate roller coaster ride! In all my years of selling sponsorship, I have experienced some of the most incredible emotional highs and some unbelievable lows. If I could define sponsorship sales to someone that is new to this arena, is that it can really play with your feelings [...]

Want a Corporate Sponsor? Think Social Responsibility

Posted on July 5th, 2010 by Mitch

Want a Corporate Sponsor? Think Social Responsibility  Happy Fourth of July to all of our American Friends! I hope everyone is enjoying their holiday weekend.   It is a great thing to see that a lot more of us in society today taking responsibility and being active when it comes to the environment and other [...]

Focus on what you’re Giving

Posted on June 28th, 2010 by Mitch

Focus on what you’re giving, not what you’re getting

I get asked to talk to sales teams and a lot of people that are in sales who ask me what are some of the key points that make up a successful relationship with a client.

What’s in a Number?

Posted on June 21st, 2010 by Admin

Doing PR? Always ask for the numbers, Its Important!

Happy Fathers Day! I hope all you Dad’s out there are enjoying you day.

The World Cup Reminder

Posted on June 14th, 2010 by Admin

This past Friday began the start of the event of all events in the world…The World Cup. For a lot of you, soccer may not be your thing. But for the entire globe, it is without a doubt

The Telephone versus Email

Posted on June 7th, 2010 by Admin

I get asked a lot about what I feel is more effective to reach a corporate partner, using the Telephone or Email?

Get inspired!

Posted on May 28th, 2010 by Admin

This Memorial weekend we hope you will join Author Source at the much anticipated HAY HOUSE event in Toronto. The I CAN DO IT! series is a very successful (with good reason) 2-4 day weekend that has taken place in cities all over the globe.  This weekend, Author Source is thrilled to be able to attend [...]

Don’t roll the dice, be concise!

Posted on May 19th, 2010 by Admin

Don’t roll the dice, be concise!

Over the years I have written a lot of letters and emails about ideas and concepts that I wanted to get corporate partners interested in…