Author Source

Authors! It’s baaaaaaaaaaaaack!! Author 101 University is currently running in Los Angeles.  Author Source is here – and we’re thrilled to be chatting with some of the awesome speakers here like Loral Langemeir and Jim Kwik.
This is your last chance to go back to the “chalk”board with this incredible deal Authors!    School for the kids has been [...]

Ask Not What Your Sponsor Can Do For You….Ask What You Can Do For Your Sponsor!
Last night, in the men’s 2010 half-pipe event, 2006 US gold medalist Shaun White did it again

Sameness doesn’t Sell…
 If you want to grab the attention of a corporate partner, approach it from the angle of Sameness doesn’t Sell, you need to be different. You need to be different in how you approach them, be different in what you have to offer them, be different in how you are going to show [...]

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Sponsorship Savvy IV
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Sponsorship Marketing for Authors is a highly sought after  Author Source program.  Whether you are already a client, just discovering the possibilities or looking to apply – be sure you follow our Sponsorship Savvy Series with Mitch! 
Do you subscribe to the 3P rule!
I learned early on in my sales career in sponsorship sales that if you [...]

More and more lately, I have heard comments from Authors generally dismissing Social Media as a key component to online marketing and their Internet presence.

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Sponsorship Savvy III
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Sponsorship Marketing for Authors is a highly sought after  Author Source program.  Whether you are already a client, just discovering the possibilities or looking to apply – be sure you follow our Sponsorship Savvy Series with Mitch! 
The Importance of Demographics
 If you are looking for a Corporate Partner, before you can make an approach it is essential [...]

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Sponsorship Savvy II
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 Are you Impressionable?
Do you know how many impressions you make a year? If you don’t you need to. What’s an impression? I like to call them eyeballs and ears. In laymen terminology, an impression is a person, who has seen, heard, read about you, or follows you. You want to find out how [...]

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Sponsorship Savvy
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Sponsorship Marketing for Authors is a highly sought after Author Source program.  Whether you are already a client, just discovering the possibilities or looking to apply – be sure you follow our Sponsorship Savvy Series by Mitch! 
 The Importance of Demographics
 If you are looking for a Corporate Partner, before you can make an approach it is essential that [...]

Last chance to go back to the “chalk”board Authors!  School for the kids has been well on the way for months – but as an author you have the opportunity to get back in the classroom!
This weekend in Las Vegas a whole lot of very knowledgeable experts will be speaking at Author 101 University.
It’s last minute but if you’ve [...]

As an author, does it sometimes it seem as if you’re not able to get the right sort of information you require to promote yourself or your book?  Or maybe you are like many of our clients; you’re experiencing information overload, too much coming at you with out any kind of filter on what you [...]